Category: General

  • SexPacking Clothing Catalog Combines Sex and Commerce

    Abercrombie and Fitch may have thought they were so risque when they combined highly sexualized Bruce Weber photography with their clothing. Here comes Shai’s SexPacking Catalog – a video catalog of a couple engaging in explicit erotic acts while wearing the catalog’s clothing. Where other vendors insinuate sex – this approach accepts that clothing is […]

  • US House Judiciary Committee Passes Internet Non-Discrimination Act

    Nice to know sometimes that our phone calls make a difference: Yesterday, the House Judiciary Committee passed H.R. 5417, the “Internet Freedom and Nondiscrimination Act of 2006,â€? which I introduced with Committee Chairman Jim Sensenbrenner, Ranking Member John Conyers and Rep. Rick Boucher last week. This is the first bill with real protections for Net […]

  • Student Blogs About School System, Faces Expulsion

    On a second post on May 2, without mentioning the school the student wrote: “I feel threatened by you, I cant even have a public Web page with out you bullying me and telling me what has to be removed. Where is this freedom of speech that this government is sworn to uphold? … Did […]

  • Net Neutrality Hearings in Congress Tomorrow

    Tomorrow (Thursday) there are hearings in US Congress for legislation that will hinder competitive business on the internet. The internet was founded on non-discrimination and neutrality and complete, open access for all businesses and consumers. This. Affects. YOU. TODAY. Please call your reps in the House and Senate to stop this legislation before it dooms […]

  • “And David Ogilvy Opened the Seventh Seal…”: Top Sins of Marketing Gurus

    From Marketing Babylon: #8: Rebranding of jargon: take an old concept and wrap it up in a new metaphor. My current favs (=peeves) are “total brandingâ€?, “quantum brandingâ€?, and Lovemarks(TM!) – All different levels of rebranding branding, a problematic product to begin with.

  • HOWTO: Give a Great Product Demo

    Guy points to tips from the DEMOGod from DEMO 2006 which is kinda like American Idol except you get six whole minutes to talk to a gaggle of VC investies. I like this one: Practice Failing: No matter how much you prepare, something can still go wrong. Fortunately for us, our product worked great. However, […]

  • HOWTO: How to Write a Great Testimonial

    Superstar John Jantsch is back with a quickie on how to write effective testimonials for those you adore: Okay, want to get more web site traffic using testimonials? Go to your bookshelf, take down every business book you have ever read (the ones you like at least) and find the author’s web site or blog […]

  • Will Personalized SERP Screw Your SEO?

    Personalized SERP is the trend of search engines to offer increasingly personalized and custom-tailored search results. What happens as this trend starts to go big? I think it’s going to make competition that much more fierce. Users will enter a query and only see the most relevant results. This makes your job of targeting them […]

  • Porn Industry Solves Content Puzzle

    Once again, the adult trade is lightyears ahead of mainstream: Vivid Entertainment says it will sell its adult films through the online movie service CinemaNow, allowing buyers to burn DVDs that will play on any screen, not just a computer. …. “The rest of Hollywood stands back and watches and lets the pornography industry work […]

  • How Podcasts Make Money

    From Yahoo! Answers on how to profit from podcasting – adverts are mentioned of coure as well as paid content: The acid test is “if this were a book, would I be prepared to pay for the content?” if the answer is no then there is no point trying to sell the podcast. Best way […]