Category: General

While any size company can use such a strategy, small businesses may benefit most: Blogs offer little-known small businesses name Recognition, and the chance to boost traffic well beyond what they’d get if they were simply offering goods and services for sale. “It’s a new way of communicating, rather than marketing,” says Charlene Lee, an […]

Just saw this on CNN: More than three-quarters of Americans – 76 percent – said they use the Internet, but only 26 percent said they were “very familiar” or “somewhat familiar” with blogs. Just 7 percent of adults said they read blogs at least a few times per week, according to the CNN/USA Today/Gallup poll. […]

Now this is stupid: [B]loggers and news organizations could risk the wrath of the federal government if they improperly link to a campaign’s Web site. Even forwarding a political candidate’s press release to a mailing list, depending on the details, could be punished by fines. The real question is: Would a link to a candidate’s […]

This article focuses on ordinary schmoes becoming porn stars – but much of it applies to mainstream marketing as well: The growth in the porn industry is criticised by campaigners, some of whom maintain that porn can lead to a rise in sexual offences. Others say it is degrading to its participants, while some believe […]

Mark your calendars for another rollicking conversation on blogging and how it can power up your business. This time we’re talking with Susannah Gardner – author of the upcoming book, Buzz Marketing with Blogs. March 9th @ 8pm EST – 440-389-9715 x834 Full details in the audio invitation. (in MP3 format) Susannah’s blog is at […]

Shel Israel and Microsoft ‘Geek Blogger’ Robert Scoble are writing a business blogging book online, with the working title (but maybe not for long) of ‘Blog or Die’. In a bold move, they are posting the draft to their Red Couch blog, and inviting comments. Which they are getting. In response to some of the […]

I’m back from Hawai’i – the whole lacivious saga is posted on my personal blog.

Just a reminder about our call with Yvonne Divita!

It could be I’m insane. I could be my latent hatred for Kenneth Lay. I’m pulling for Martha. I really am. I think because I am fascinated on how the company is going to attempt to re-build Martha’s brand. Will they shift towards putting less Martha in the Martha and turning her name into an […]

I was on an ‘intro for blogging’ call a few days ago. I was listening in because I always like to hear how others explain blogging to newbies. But then the phrase: $5,000 a month in passive revenue. Popped up into the conversation. This was mentioned in the same breath with adding ads to blogs […]