Category: General

The Eyetrack III study has found some cool findings: Smaller type encourages focused viewing behavior (that is, reading the words), while larger type promotes lighter scanning. Visual breaks – like a line or rule – discouraged people from looking at items beyond the break, like a blurb. When people look at blurbs under headlines on […]

For all my love of writing, I sure make a ton of misspellings in my blog posts and comments. Sure, the instancy of blogs gives you a little latitude, but you can still come off looking pretty dumb. Like the year that went by before someone pointed out that I misspelled entrepreneur without that second […]

This sort of pisses me off. Waxy has found that the homepage for WordPress includes hidden HTML code that links to a host of 168,000 articles intended to boost the site’s Google PageRank. Consider for a moment that, by default, WordPress installs templates that link back to the WordPress.org site. They already have thousands of […]

We’re back with another juicy blogging conversation! This time with blogging guru and brainiac Darren Rowse from ProBlogger.net. Darren is going to give us the low-down on how he has created a network of blogs that brings him monthly cold hard cash (live the dream, Darren!). Wednesday April 6th @ 9pm EST. Call-in Number: 1-858-400-4040 […]

Steve’s got the scoop on Yahoo!’s blog ware which pretty much lacks everything: As compelling as Yahoo! 360 is for newbies, it has virtually zero application as a professional/business blogging tool. It’s far too simple. You can’t easily turn features on or off and it lacks trackbacks and customization. I guess we can’t expect it […]

Print’s next problem is blogs: Weblogs are the latest Internet element to be a problem for traditional media: Adults who have blogs spend less time with newspapers than do adults who don’t post on these online venues. A study by Universal McCann’s Media in Mind found adult bloggers spend 2 hours and 53 minutes a […]

But many companies are wary of putting their brand on such a new and unpredictable medium. Most blogs are written by a lone author. They are typically unedited and include spirited responses from readers who can post comments at will. Some marketers fear blogs will criticize their products or ad campaigns. Can’t criticize the precious […]

Executive Summary: No one has to know it is a blog if your content is compelling. Jack writes in: How do you begin to educate a group of people who don’t know what a blog is or even the purpose of a blog? It’s true. Research has shown that most folks don’t know (and don’t […]

Going to be doing a few template tweaks in the next few days to see if they alter traffic flow. Over the last 6 days, I’ve had a slew of direct hits to my ezine sign-up page, 93% percent of those folks are making it to the sign-up success page and then 72% of those […]

The News & Record, a 93,000-daily circulation newspaper in Greensboro, North Carolina, is jumping into blogs big-time. They will be featuring 11 staff-written blogs! According to industry-watching magazine, Editor & Publisher, “When the paper’s overhaul is complete, it may be a model for the sort of 21st century paper that many journalism big thinkers have […]