Joho links to Wrigley’s blog for Juicy Fruit gum.
Let’s see:
- No permalinks
- It is a fake blog written from the woman in the ads who won’t let go of her gum – and neither will the teen that also has grabbed the same gum. And yet – are either of them actually enjoying product – ya know – chewing the damned gum..? Nope, they are simply holding on to it like consumerist mad mall-spawn.
- Ungainly Flash/framed interface – hope blind people don’t chew gum.
- No comments
- No archive listings
- And the actual post takes up about 10% of the available screen real estate.
- And a god-awful, took-1-hour-to-create purported ‘game’ where it tests how long you can hold down your mouse button. Oh and you can send it to a friend in case they aren’t capable of pressing their index finger for more than 10 seconds.
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