Stuff you should know, stuff I should remember.

The Performancing guys talk about their approach to promoting their site: Pinpoint the audience and start writing for them. Do all the normal things you do to promote a blog, including a little strategic advertising to kick start if you can. Develop the community, put them above all else. Invite key members of the community […]

(via Steve via Digg) The study found that half of internet-using Britons (51 per cent) visit just six or less sites on a regular basis. The research suggests that using just one banking, shopping, travel information and holiday website is enough for a person to keep their life well-managed. Could it be most real people […]

John Jantsch on creating community with contests and promotions: Staged correctly, marketing contests have several very powerful things going for them: They can become viral very quickly The media is a sucker for a contest A contest presents multiple buzz opportunities Contests are great referral vehicles Contests build community

A post from Scoble got Darren thinking: I wouldn’t quite put it in the words that Robert does. I’m not so sure that we should aspire to ‘ugly’ blogs – but rather would call many of the blogs that I’m talking about that work well ’simple’ or ‘humble’. Back when I used to help with […]

Seth puts together some clues: RSS fatigue is already setting in. While multiple posts get you more traffic, they also make it easy to lose loyal readers. Blogs with restraint, selectivity, cogency and brevity will use attention more efficiently and ought to win. I think about this stuff a lot. Now that we can know […]

Pioneering (and snarktastic) blogger and RSS-guy Dave Winer says he’s throwing in the towel: There’s no turning back on any of it. The 20th Century is fading and the new century is going strong. There really was a big shift as the calendar rolled over, and I’m totally glad to be a part of it. […]

I was talking with one of my colleagues on the phone – another work-from-homer – and she’d mentioned that she’d just got done dancing? Dancing? Yeah, to wake myself up in the afternoon lull I do some dancing in my home office. I forgot that I could dance. I know that if I were to […]

Six Apart announces: TypePad Business Class featuring Priority Support. Business Class receives priority technical support. Response times are guaranteed. Enterprise level Bandwidth and Storage are provided. Monthly Invoicing is available exclusively on Business Class. Well it looks like they’ve been listening! and Movable Type Enterprise is a server-based blogging platform used behind a company’s firewall […]

With all the hype about MySpace and how it likes to club baby seals, I thought I’d search for some of Friendster’s old hype and see what their timeline was: First mention – July 17, 2003: Making Friendsters in High Places. First mention of Friendster in Wired archive. Friendster hits 1 million users. 4 months […]

Summary: When you engage bloggers, be sure they don’t cut and paste your stuff without correct attribution. We love conspiracy theories and will read too much into it. Better yet, publish it online so it can be linked and referenced. This week’s big business blog story was Wal-Mart paying bloggers to publish pro-company content. Brian […]