My chums – Michael says:
Leesa Barnes of Podonomics.com.com wrote a blog post called Michael Port & the Power of Social Media. It got me thinking.
I once heard someone say that there are three ways to create awareness for what you do:
- You can talk about what you do;
- You can write about what you do; or
- You can get other people to talk and write about you.
I think Michael has the key with do they like you. In a world of too many choices and mass media and mass automation (ref Dan Pink and Tofflers), being likable can be a competitive difference. And it isn’t pleasing everybody all the time.
#3 can also be framed as: “Impress the extroverts.” It’s worked for me. 🙂