LEGO Named World’s Most Reputable Company

Do one thing, do it well:

For the eighth year, Reputation Institute, a New York City-based consultancy and research firm, conducted a study to find the answer. This year’s winner is LEGO. Yes, LEGO, the 70-year-old Danish toy manufacturer, scored No. 1 out of 600 companies worldwide. Sure, you think LEGO and fond childhood memories of those clickable plastic blocks come to mind.

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About Andy Wibbels

Andy is an award-winning blogger and author of the book Blogwild! A Guide for Small Business Blogging. His work has been featured in The Wall Street Journal, USA Today, Entrepreneur, Wired, Business Week, Forbes, and other national and international media. He was worked at several San Francisco startups including Typepad, Get Satisfaction, SInMobi, Keas, and Mindjet. Currently, Andy is Director of Marketing at Lucidworks. Tw · Fb · G+ · Li

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