Investor’s Biz Daily: Um… Companies Use Blogs Now

Now blogs are moving beyond personal musings and taking on a new role: corporate communications. A growing number of businesses are using the blog format to promote products, interact with customers and shareholders, conduct market research and distribute company announcements. Some company blogs even add “personality” by featuring posts from top corporate officers.

Yeah, it is almost as if they are actually alive.
Ha – I love that they put personality in quoatation marks.

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