Get Your Blog Mentioned in Print

Penelope Trunk:

3. Tailor the idea to the journalist. Here’s something print journalists and bloggers have in common: They love when you do the heavy lifting for them. And like bloggers, sometimes if you write a pitch well, a print journalist will run the pitch almost verbatium, (even in the New York Times). Also like bloggers, print journalists have an area they write about, and you need to pitch ideas that are in their area. For example, I write about careers, but not all career stories are right for me; I almost never write topics that are geared toward someone over 60, but people pitch me those topics all the time. (Those ideas are perfect for AARP magazine, which, by the way, has an enormous readership.)

How to get your blog (or yourself) mentioned in print

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About Andy Wibbels

Andy is an award-winning blogger and author of the book Blogwild! A Guide for Small Business Blogging. His work has been featured in The Wall Street Journal, USA Today, Entrepreneur, Wired, Business Week, Forbes, and other national and international media. He was worked at several San Francisco startups including Get Satisfaction, SAY Media, InMobi, Keas, and Mindjet. Currently, Andy is Director of Marketing at Lucidworks. Tw · Fb · G+ · Li

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