Mötley Crüe, who simultaneously managed to ruin umlats and a timeless Shakespeare reference at one time, released one of their new singles to players of the Rock Star video game. Rock Star is in the same vein as Guitar Hero, instead of a joystick you have a fake guitar and have to match the screen as you play rock songs from a wide variety of artists. Rock Star allows players to download new songs as they come out and rock out to their favorite musicians.
Motley Crue released a single to iTunes for people to listen to as well as a version on Rock Star – the one you can listen and sing and play along to.
According to data provided by the band’s management, Tenth Street Entertainment, the track was downloaded more than 47,000 times via the Xbox 360 version of the game alone in the first week after it became available. ("Rock Band" publisher MTV Networks was unable to independently verify these figures, and total downloads that include the PlayStation 3 version of the game were not available.) By comparison, the same track received slightly more than 10,000 downloads via digital services like iTunes and Amazon, according to Nielsen SoundScan.
Nutshell: I’d rather make your song my own as a participant than just be a spectator.