Eye-tracking studies can offer a lot of insight when it comes to improving the layout of your blog or website. You may have seen this article that came out a few years ago by Steve Outing and Laura Ruel of EyeTrack III: The Best of Eyetrack III:
What We Saw When We Looked Through Their Eyes
You may also want to check out Eye Tracking Rules , a powerful, summarized list of visitor/viewer behaviors as well as useful formatting tips.
Have you implemented any of these suggestions on your own blog? Have you measured changes in your activity levels – more signups to your newsletter, increased monetization of specific blog elements, etc. If so, let us know what types of changes you made and the results.
Tara
Eye Tracking Studies: Improve Your Blog or Website Design
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