Category: General

New York Times on blogs and advertising: From a marketing perspective, blogs make perfect sense. They are cheap to produce, immersive and interactive. It’s easy to measure their readership and response rates. For small companies, blogs are a quick and dirty promotional tool that cuts out the middleman; for big companies, blogs are a tool […]

As a former administrator of a terrible, piece-of-shit, pain-in-the-ass LMS system deployed to a global organization – which shall remain nameless. I totally dig where Parkin is coming from: Given the marketing muscle behind the major LMS developers and their complete dominance of the e-learning space, it’s hardly surprising that many people see an LMS […]

After some particularly destable comment spam on my personal blog I took Kitten’s Spaminator for a test drive. It’s awesome! It’s caught all the spam comments thrown at my blog so far. Installation was a piece of cake – just upload the plugin and then switch it on from the admin control panel. Good show!

I just got off a conference call and there’s always some nugget I can take back and put in my mental RAM. So I started thinking of what are the major marketing nuggets I’ve learned this year? 1. Seeing a search engine box as a virtual storeshelf. People go to Google looking for something just […]

ProBlogger sez that BlogExplosion is a fraud – they stole $5 from him – anybody else have similar experience?

I hope this is a joke – found in Jason’s rant about BzzAgent: Girls Intelligence Agency. They hold Tupperware-style slumber parties for girls and use them to push products into the hands of nubile youth. Ick. Maybe I’m just old-fashioned. I find this repulsive. My daughter would be so grounded.

Well, I’m not losing my mind. I set up a test account after a few newsletter recipients said they were receiving blank emails. I sent emails to a Yahoo account that I created and everything was fine – in Mozilla. When I switched over to Internet Explorer suddenly the emails were showing up blank. Anybody […]

When I first heard about BzzAgent I immediately signed-up because I wanted to know how the hell are they going to do this? They were recently featured in The New York Times. In short – BzzAgents are ordinary people that self-qualify and sign up to receive free samples and information and then perhaps – maybe […]

David asks the rude question we all keep thinking: (via Corporate Blogging) If blogging is such a powerful medium, then it probably doesn’t need a gaggle of bloggers blogging about how big a deal it is.

Falling a spell behind my usual blogging news intake – I’m developing my plans for next year, etc. Here’s a report-out: Should Your Non-Profit Launch a Blog? (via Fredrik) also Should Your Nonprofit Launch a Blog? Blogging is less a business model than a thoroughly compelling communications model that keeps users coming back two and […]