Blogs for Small Businesses

New York Times on blogs and advertising:

From a marketing perspective, blogs make perfect sense. They are cheap to produce, immersive and interactive. It’s easy to measure their readership and response rates. For small companies, blogs are a quick and dirty promotional tool that cuts out the middleman; for big companies, blogs are a tool of humanization – an informal, chatty, down-to-earth voice amid the din of bland corporate-speak.






2 responses to “Blogs for Small Businesses”

  1. André Tremblay Avatar
    André Tremblay

    I want to market my business consultant by the blog way, can I do it with yourr software…please help me.
    André Tremblay

  2. Bob Blackburn Avatar

    Awesome Book…Need More info….Where do I go to setup a Blog? Your material is faabulous!!

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