Business 2.0 on How to Succeed in 2007: Build a Blog

(via the Six Apart blog)
How to Succeed in 2007

Many of my readers tell me that they love the diversity of the posts I do. They come for the technology and venture capital stuff but enjoy getting to know me through the other stuff. I think this is critical. Blogs need to be real and personal. Reading your blog needs to be like hanging out with you. I play music for my readers. I show them videos I like on YouTube. I tell them what I did over the weekend. And I tell them what I think is happening in the technology, Internet, and venture capital markets.


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