Make sure you train your customers. Create a series of seminars both online and offline that help them learn. Demonstrate how others are using their software. Better still show these customers a bunch of case-studies. People just like them who started up with nothing and have used the software to make their Caribbean cruises and Martinis a reality. Teach the customers some marketing skills if you have to. Have a monthly/yearly award ceremony with nice, fancy prizes for those customers who create most income with the software.
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Hi there.
I'm Andy Wibbels. I am working on a blog redesign so things might be a little clunky for a few days. You can learn more about my book, Blogwild, at http://GOblogwild.com/. Right now I'm working in San Francisco at Six Apart where I'm the product manager for Blogs.com. You can add my blog to your Google, Yahoo, Bloglines or other homepage. You can also follow me on Twitter, Facebook and Friendfeed.
I sometimes blog about Trent Reznor (parts 1 and 2), cubicle slang, D&D, furries and fanfic, Fosse, freakfilters, indigo children, The Secret movie, sexy deliverymen and dungeon furniture. Here's my most popular post.
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