Stuff you should know, stuff I should remember.

To-Done on managing your time and how to be a more productive blogger.

Steve links to an analysis of the marketing approach behind the Freakonomics book in How Publishers Are Turning Online to Market Books: Publicists for the book sent galley copies of the title to over a hundred bloggers who, in turn, profiled or reviewed the book on their sites. As part of a 12-week marketing blitz […]

USA Today on The Great Blog Hype: “Blogging is to the 2000s what Web sites were to the 1990s and desktop publishing was to the 1980s,” says Guy Kawasaki, managing director of Garage Technology Ventures. In other words, we’ve seen this movie before. A new technology makes it easier for individuals to create and share […]

Infoworld cooks up the controversy – noting the difference in philosophies between a company like MSN or Yahoo! and Blogger (Google) or Six Apart: Until recently, most providers of blogging software and services were relatively small startup companies, but now big-footed competitors are joining them, changing the dynamics and philosophies of the so-called blogosphere. As […]

Blogs by the numbers: Estimates of the number of Web logs range from 10 to 32 million, according to Carl Bialik, of the Wall Street Journal. In the end, Bialik concludes, the number of blogs does not matter, “Since so many are abandoned soon after they’re launched.” strong>What does matter, he said, is the number […]

Major advertisers like Volvo and General Motors are making noise about, and with, podcasts. Volvo (F) paid Weblogs Inc. $60,000 to sponsor the Autoblog.com Web log and podcast for six months, BusinessWeek Online reported. Four months into the deal, the podcast, an audio program that can be downloaded from the Internet, has been retrieved 20,000 […]

MarketingSherpa is doing their 2005 Readers Choice awards for business blogs. I didn’t make the list of semi-finalists but you can still do a write-in vote. Click here, scroll to the bottom of the page, type in EASY BAKE WEBLOGS and submit your vote. Thanks!

Bloggers find a (computerized) voice: Two services that turn Web logs and news feeds into audio files have launched on the Web. Talkr.com and Speakwire.com both use text-to-voice technology to generate audio files from Web pages. “If you can point us to a (Really Simple Syndication) feed, we will convert it,” a message on the […]

Quick reminder about our call with Lee LeFever from Common Craft. Full details…

(via Jeremy) A New Model for Paid Blogging