Stuff you should know, stuff I should remember.

  • Geek Bloggers in Decline As ‘Real People’ Enter ‘Sphere

    Summary: Blog readers gravitate to bloggers that speak in their language. Duncan over at Blog Herald writes: The geek bloggers are in decline and there is very little they can do about it. But before the flames start let me explain further because I’ve been tossing up the title of this post for about 24 […]

  • Blog Consultants as Snake Oil Salesmen

    Robert Macmillan from The Washington Post rants on the hype: It’s pathetic — as well as amusing — to watch representatives of multimillion-dollar corporations shell out their hard-earned cash to buy what amounts to bottles of freshly packaged air. The concepts behind blogging are not difficult to understand, nor is it difficult to throw one […]

  • Retailers Hope Blogs Market Their Wares

    (thnx, Lewis!) Blogs can help ease a shopper’s fears when considering a purchase from an unknown retailer. The postings and responses from other customers give the prospective customer a glimpse of the retailer’s practices and customer satisfaction.

  • Online Copywriting – 12-Part Model

    Tony Marino and friends over at Podcast Radio Show present a twelve-step model for effective web copywriting basics. Get attention Identify the problem Provide the solution Present your credentials Show the benefits Give social proof Make your offer Inject scarcity Give a guarantee Call to action Give a warning Close with a reminder Full details […]

  • 31 Days to a Better Blog

    (posting this late since it was in the newsletter but I hadn’t finished the server move yet) 31 Days to a Better Blog: Darren’s got a stellar 31-day run of tips and tricks for bloggers of all stripes! Here’s a few quick tips: Use press releases Choose a tight niche Make list of news sources […]

  • WordPress Goes Head to Head with TypePad

    The big news from the weekend is that the free open-source blog tool WordPress is going to compete directly with TypePad by offering hosted blogs over at WordPress.com Other companies have done similar offerings but this is an effort direct from the developers of WordPress. I’m curious to see how things pan out since WordPress […]

  • Whew!

    So happy! Just finished the changeover of the Easy Bake Weblogs blog over to here at AndyWibbels.com – which is either a move of savvy branding or unmitigated ego. Recommendation: always free up an entire day for a move like this because you never know what might go wrong. Plus I upgraded from WordPress 1.2 […]

  • Fight Blogger’s Block!

    Join me for a call with energy coach Maryam Webster. She’ll explain EFT (emotional freedom technique) which is a revolutionary energy practice based on the body’s acupressure points and can be used to dissolve mental obstacles and restore physical health. We’re going to focus initially on fighting writer’s block and other limiting beliefs and Maryam […]

  • Audio Invitation: Business Blog Basics

    Here’s a quick audio invitation from Peter and I for our upcoming course Business Blog Basics. You can download this audio file or click the play button

  • TypePad Adds More Goodies

    Thank God! TypePad now has a TypeList item called notes that easily allows folks to add HTML. It is about darned time! Trying to hack TypeLists can drive one batty. Also added: podcasting support and adding XML feeds to your sidebar.