Author: Andy Wibbels
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Nick Cernis on Online Business Models
Great essay from Nick Cernis about the end of free content. The reality is this: while many people are building profitable businesses by leveraging their content, hardly anyone is profiting directly from the content itself. To me, that’s a real shame. More importantly than that, though: Traditional online business models force a conflict of interest: […]
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Susie Bright on Writing and Worry
Superstar writer and TypePad blogger Susie Bright writes about the anxiety of writers as they confront the changing mechanics and economics of publishing: Writers, musicians, filmmakers, those “artists” – we’re starting to open up a little bit to each other about how bad it is…. Our publishing world has simply gone out of business. The […]
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See you in Chicago! Word of Mouth Supergenius 2009 #supergenius
Cannot wait to rock Gaspedal’s Word of Mouth Supergenius conference next Wednesday (Dec 9th) in (butt-cold) Chicago led by the original Ubergenius Andy Sernovitz! They have a slew of awesome presentations from companies like Lego, Starbucks, Dominos, Coca-Cola, Maker’s Mark, Intuit and 20+ more businesses showing exactly how they blew the roof off with social […]
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What is Social Media Optimization?
On the TypePad team we’re thinking a lot lately about social media optimization and what it means to bloggers of all sizes and stripes. I wanted to give my own riff on the topic. Search engine optimization is a set of practices to ensure that your content is easily findable by the search engines, and […]
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Blogging Lesssons from Farmville
I always enjoy when a hot new internet trend sneaks up on me from my ‘less net-savvy’ friends. I’d seen various mentions of some crazy game called FarmVille for several months but figured it was some stupid game built for the proles. Then one evening I come home from work and Ron is sitting in […]
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Expert Equation for Joint Partnerships
Pamela Slim suggests the perfect equation for partnerships and joint projcets: I liked someone + We got to know each other (mostly online) + We talked and said “What are you working on?” and “What would be really fun to do together that our people would love?” = Joint projects. [link]
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Arrogance is More Dangerous Than Incompetence
More from Ted Dzibua: What I really learned from the fall of Pressflip is that arrogance is more dangerous than incompetence. I believed that raw engineering prowess could make up for the complete lack of business experience, a product that really only appealed to the people who build the technology behind it, and an addressable […]
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Stop Using the Word ‘We’
From one of my favorite blog ranters, Ted Dziuba on the maddening prevalence of non-blaming language in the workplace. Yesterday, I spearheaded a new movement at the office. I stopped using the word “we”, and started to say what I really meant to say. For example, instead of “We should fix that bug”, I say, […]
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What is Augmented Reality?
I’ve often said that as the internet connectivity becomes ubiquitous in our lives, permeating every device that we carry and area where we live – that the web becomes like a layer of dust over everything. Academics used to call this ubiquitous computing – or ubicomp. Some would say fairy dust, others would say slime. […]
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Remember That One Time When You…?
I don’t always feel like I ‘get’ personal branding. I think it’s because of my theatre background. Most theories of acting are either 1) you inhabit and become the character who is completely different from you or 2) you play the character as your full intimate self inside that situation. One is about layers of […]