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Each morning on my walk to Six Apart down Folsom to 4th I pass the Mexican consulate with usually about 3 dozen men, women and children waiting in line for the offices to open at 9. Just as you pass the building you see a sign on the sidewalk that says ‘Pasaportes Fotografias’ (might be vice versa). There a young guy has a white background anchored to the outside wall of the building, a camera and tripod, a small table with a clipboard and a little fence for crowd control.
Genius.
A defined audience and he is right there to help them solve one very specific urgent problem.
I was going to take a picture but didn’t want them to think I was some kind of Minuteman.