List of Social Media Screw-ups

File this away for a rainy day, from Jeremiah at Forrester:

A list of companies that were blind-sided by the internet, they didn’t understand the impacts of the power shift to the participants, or how fast information would spread, or were just plain ignorant.  Criteria of "Punk’d" includes a situation where the story would have not been told if social media was not available, or if social media enhanced the situation.

Included: the sleepy Comcast tech, the HD-DVD cracking, rats at Taco Bell and my favorite the one about NOKA chocolate which I’d blogged a while ago.