40 Questions About Blogging (+ 40 Answers)

I’ve had a deluge of questions to my inbox from people over the world wanting to get started blogging. I’m gonna do a marathon of answers. Ready? Go:

  1. What is a blog? A blog is a frequently updated website focused around a topic, industry or personality. Check out page five of my special report.
  2. Don’t all blogs look the same? There’s a reason all cars have their gas pedals in the same place.
  3. Do I have to blog every day? No. Check out myth #1.
  4. Aren’t blogs just diaries? I’ll pretend you didn’t ask that. Check out myth #2.
  5. Do blog posts have to be really long? No. Check out myth #3.
  6. How do I find blogs related to my topic? Turn to Google. Type in the main keywords for your topic and the word blog. See what pops up. Also try searching on Feedster and Technorati. Also check out this huge list of blog directories.
  7. Where do I list my blog? Same places.
  8. What blog software should I use? I teach on TypePad because it is the easiest tool out there and offers the most immediately flexibility. I used to use Blogger, then used Movable Type and now use WordPress. If you’d like to test out other blog tools check out Open Source CMS which has default installs of many free blog tools (look under blogs).
  9. How much should blog software cost? From free to a few hundred. I teach on TypePad which runs $5 – $15. Some software is hosted, some you install on your server. Lots of people use Blogger which is free but I find that business people like to have tech support when things go down. If your blog software is free – who are you going to complain to? Short answer: Use TypePad.
  10. How do blogs help businesses? Check out page 17 of my special report.
  11. How can I get a URL for my own blog? This is usually handled on the side of your domain registrar. You can forward traffic from yourdomain.com to your blog easily.
  12. What is a permalink? A permalink is the final resting place of a piece of web content. This allows someone to link directly to a particular entry in your blog’s archives instead of just to the (ever changing) front page.
  13. When is a blog better than a website? When you don’t have the time or money or patience to go through the whole web design process. Also, if you get tired of waiting for your web designer to get back to you.
  14. Can I use a blog to…? You can use a blog to pretty much do just about anything regarding publishing online, posting images, audio, video and collaboration.
  15. How do you make money with a blog? Check out my interviews with Darren Rowse and Thomas Pierce. Heck, check out all the interviews.
  16. Can I connect my blog to my website? Yes.
  17. How do I add affiliates to my blog? It is as simple as adding the affiliate links in your posts or column content.
  18. How do I customize my blog to match my brand? By echoing your existing marketing collateral or website in your blog’s visual elements.
  19. Can I edit posts after I’ve published them? Yes.
  20. Can I edit, revise, remove comments that are inappropriate? Yes.
  21. Should I do an ezine or a blog? Both.
  22. Do I respond to people that post comments? Yes. Respond to all comments in both email to the commenter and on your site. Cultivate your commenters.
  23. I want a blog but I don’t have any money. Use Blogger.
  24. I want to take your class, read your book, hire you and I don’t have any money. Wow. That sucks.
  25. What increases conversion rates on my blog? Get all that junk and cutesy stuff out of you columns and have one major, can’t-miss-it, huge action you want readers to take – like subscribing to an ezine.
  26. How do blogs work? Check out page ten of my special report.
  27. Can I host ads on my blog? Yes.
  28. Where can I find a centralized place to let folks know my blog is updated? Pingomatic.
  29. I just don’t get it. Um. Okay. Any certain part of it?
  30. I don’t understand what blogs can do that instant messaging can’t do…? Archive, publish, notify, be indexed by search engines, share with others, preserve for posterity.
  31. Can I add links to my blog? Pictures? Audio? Video? Yes.
  32. How do I advertise my business on my blog? By writing about it. Sharing your personality, your passion and speaking directly to readers – not at them.
  33. Can I blog anonymously? Yep. Here’s how.
  34. How can I use a blog for education? To publish class notes, schedules, handouts and media. To solicit feedback and commentary.
  35. How are blogs different from discussion forums? Check out my interview with Lee LeFever.
  36. How is this different from getting clients from a website? When was the last time someone saw something new on your website? Blogs are a sales packet that never ends.
  37. What about copyright? Won’t someone steal my stuff? There is no 100% foolproof way to protect your work online. But are you going to let that keep you from getting online and getting connected with your target audience? Get over it. But blog keyphrases often to see where others might be quoting you without attribution. Like this blog using the first few sentence of my ebook as their own. Or this blog doing the same thing, again with no attribution. Or this idiot. I guess I should be flattered. I really just want the linkback.
  38. How do I get started? Buy my ebook. Take my class. Grab the preview CD.
  39. How do I get an RSS? RSS allows readers to keep track of your website without having to visit it everyday – and without clogging their inbox with annoying alerts. Most blog tools come with RSS capabaility built right in.
  40. Why would a business person keep an online diary? Because it gives prospects, customers, clients and colleauges a window into the way you work and a deeper respect for your passion for business.
  41. I know I’m supposed to have a blog. Should I start one? It depends on what you want to get out of it. If it isn’t going to be fun, it won’t get done. The worst blog is one that is a chore.
  42. What is the one thing businesses aren’t getting about blogs? That perhaps maybe publishing a blog is the first part of the strategy – listening to what others are saying about your blog, your products or your industry is the other half. That and advertising their wares/services on existing blogs with large audiences.
  43. Can I get someone to just walk me through the whole process? Yep. I offer one-on-one training and full service design. Email me your needs and we can work up a quote.
  44. I’m a baker therapist bodyworker coach writer consultant designer domme musician homeopath… should I have a blog? It depends. What are you current marketing efforts? Are your customers online consumers? Is blogging going to be a cornerstone of your marketing efforts?

I lied – we’re not done yet:

  1. Where did blogs come from? Check out page twelve of my special report.
  2. How can I make a lot of money blogging immediately? You can’t and you aren’t getting the point of blogging. Go back to buying half-baked, over-hyped internet marketing ebooks with too many exclamation points.
  3. What is the number one way to build blog traffic? Comment on other peope’s blogs. Every day. No blog is an island.
  4. Do you have an affiliate program? Yeah. It gives out a 50% commission. That means if you help me sell a blogging course you get $90 USD. Sign up now.
  5. What is podcasting? Check out the flash demo. And this one too.
  6. Who the heck are you? I’m Andy Wibbels. I’ve been blogging for five years and teaching entrepeneurs from all over the world how to do it for nearly 2 years. My creative background is in the performing arts. My corporate background is in HR systems and elearning.






70 responses to “40 Questions About Blogging (+ 40 Answers)”

  1. Paul Chaney Avatar

    Thanks for that list of FAQs Andy. I’m scheduling a post for tomorrow morning linking to it. (I’d do it today, but already have three up there.)

  2. Wendy Maynard Avatar

    Thanks so much for the summary. I have many clients asking about blogging. This is a great synopsis that I can send them as a link.

  3. 7CM Marketing Blog Avatar

    When is a blog better than a website?

    Answer: “When you don’t have the time or money or patience to go through the whole web design process.”

  4. Sharon Avatar

    Many times after someone leaves a comment that leave a link back to their sight. When I did it ,it just came out as regular type and not a link. How do you do that?

  5. lee johnson Avatar

    a usefull resource, thanks for the help

  6. Sam Freedom Avatar

    Very nice, very nice indeed. Heard about you via Olga (blog auto publisher). Your 40 q and a are clever and witty. Thank you.

  7. Andrew Avatar

    Thanks for this very helpful advice – I have just done my first blog entry and your Q&A answered several question I had.
    I have one unanswered question:
    In the blog I’m doing I wish to describe a sequence of steps on how to quickly plan any project of business etc. As I progress with entries, how do I get people to start at the beginning and read in sequence?
    Best regards
    Andrew Smith
    New Zealand

  8. crazyrapport Avatar

    Hi Andy, I found your site quite useful. I only just started blogging last week even though I had maintained an offline journal for over a year now. I hope to utilise some the hints and tips given to build on my readership.

  9. norco Avatar


  10. soma Avatar


  11. zyban Avatar


  12. enalapril Avatar

    was reading over in the Blogasm blog bettymcboobs’s tale of the first time she Licked a Girl and it reminded me of my first time.

  13. erythromycin Avatar

    “I have no idea what you’re talking about,” I say.

  14. evista Avatar

    Your imagination, confidence, willingness to explore, and appreciation of beauty make you a CREATOR.

  15. fioricet Avatar

    Naughty Virgin’s Inside the Mind of A Virgin

  16. fosamax Avatar

    Note also his use of the word ÓliberatiÔ in the first interview.

  17. furosemide Avatar

    And my silent agreement goes something like “Because she was fucked up enough as a kid to decide to fuck on film for fortune and fame.”

  18. ibuprofen Avatar

    Yesterday was much quieter, but we managed to fit in a visit from Nicki and Clemmie, who enjoyed capering with her cousines.

  19. inderal Avatar

    PS I wonder how Blunkett would feel about the fact that this same person explained how she understood this way of using words by saying ÓitÒs the kind of thing Haider does in AustriaÔÅ

  20. lamictal Avatar

    Spoon’s Chez Spoon (formerly SpankMeWithASpoon)

  21. lamisil Avatar

    then i looked around me, and down at the shag pile rug i was sinking into, and realised that maybe, for him, they’d never been away.

  22. lisinopril Avatar

    When it rains you can really smell the poo on the Parkland Walk

  23. lithium Avatar

    ItÒs the only time of the year I wish I had Sky to watch the whole terrible but unmissable award show live. We used to have Oscar parties to watch it all through the night!

  24. meclizine Avatar

    Remember my little music box that I was so delighted to discover this winter? Yes, Pandora.

  25. morphine Avatar

    The Omaha World Herald is now running an online vote asking whether the judge was right. You can find a link to the story near the voting buttons at the bottom of the page.

  26. paxil Avatar

    But the absolute, most dreadful Best Ex is the one who broke up with you for cheating, hasn’t spoken to you in years, and will be attending the upcoming wedding of two close mutual friends.

  27. premarin Avatar

    Two languagey stories in todayÒs Independent, both useable for teaching, I think.

  28. valtrex Avatar

    Feeling a bit like I fell down the well this week.

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