1000 True Fans

Brian points to Kevin’s post about having one thousand fans willing to pay you:
“A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, videomaker, or author – in other words, anyone producing works of art – needs to acquire only 1,000 True Fans to make a living. A True Fan is defined as someone who will purchase anything and everything you produce.”
I think the huge learning here is that you can longer afford to not be a savvy self-promoter. You must cultivate a following. You have to be distinctive. You have to be passionate and you have to stand out. You can’t be a mealy-mouthed pusillanimous pantywaist whiner anymore if you want to be successful.

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About Andy Wibbels

Andy is an award-winning blogger and author of the book Blogwild! A Guide for Small Business Blogging. His work has been featured in The Wall Street Journal, USA Today, Entrepreneur, Wired, Business Week, Forbes, and other national and international media. He was worked at several San Francisco startups including Typepad, Get Satisfaction, SInMobi, Keas, and Mindjet. Currently, Andy is Director of Marketing at Lucidworks. Tw · Fb · G+ · Li

4 thoughts on “1000 True Fans

  1. Paul Chaney

    I’ve always envied guys like you, John Jantsch and others. People who are able to take a great idea and turn it into a marketable proposition. Honestly, I don’t think that ability is in my DNA.
    Also, talking about “distinctive,” you’ve got that down pat.

  2. JHEP

    Interesting conjunction, Andy.
    I’m a fan of yours.
    How many would you estimate you have?
    Guess I better start counting mine!
    Not to mention recruiting ’em!


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